Brothers Ryan and Matt Busbice started Wildgame Innovations because they weren’t getting the kind of results they wanted out of attractants on the market. So they made what they wanted for themselves. Wildgame Innovations operates under the same “don’t tell us what we can and can’t do mentality” today. People said game cameras had to cost $300; WGI took price points down to accommodate all budgets. People said feeder assemblies had to be complicated and time-consuming; WGI built Quick-Set™ feeders that are fully operational within 15 minutes. Wildgame Innovations will continue to shake up the landscape while remaining grounded in research and science – and do it with swag.


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