Plano Synergy

Our Foundation

Plano Synergy’s foundation is built on an unrelenting passion for the outdoors. It’s the very same passion we share with our customers, and why each and every product within our family of trusted high-performance brands is carefully conceived, designed and manufactured to elevate the outdoors experience. No matter how advanced or basic the need, Plano Synergy delivers hunters, anglers and outdoor-lifestyle enthusiasts the specific products that maximize the satisfaction earned from a day – or a lifetime of seasons – in the field or on the water.

Our Brands

Plano Synergy’s diverse portfolio of quality brands delivers exceptional engineering, performance and value to outdoors enthusiasts of all levels of experience and ability. These premier brands include Ameristep, Avian-X, Barnett Crossbows, BloodSport, Caboodles, Creative Options, Evolved, Flextone, Frabill, GroundEFX, Halo Optics, No Limit Archery, Plano, Tenzing, Wildgame Innovations and Zink Calls. Hundreds of Plano Synergy-branded products are made right here in the USA.

Our Employees

Plano Synergy’s brand managers, engineers and other employees are passionate hunters and anglers who – like our customers – realize that the outdoor experience extends beyond what is brought home at the end of the day. Our team wins when our customers win, and we measure that success through the creation of cherished outdoor experiences. Our talented team is driven by an unrelenting pursuit for transformational innovation resulting in products that deliver less worry and more joy – all day, every day.